Sky One is to start showing sports.
Not really news, I guess. The players are all Professional (they receive a wage) and there is an official league, run like an American Pro league; The league owns the teams and finds all of the sponsorship needed to run. They also offer huge amounts of prize money to the winners.
All very normal unless you take into account which sports they are: Project Gotham Racing 3, FIFA Soccer 07, Dead or Alive 4 and Counter Strike Source.
Yes, all those hours in a dark room playing games may have finally paid off! Not only are computer games bigger than Hollywood (and have been for some time) but you can get paid to play them!
Pro Gaming is about to become big. Are you the next virtual Beckham?
More info here
Alastair